Search Engine Marketing to Drive More Qualified Traffic to Your Web Site

More than 90% of buyers conduct searches on the Internet before making a purchase, according to a recent MIT study.

Big Idea uses the power of both search engine optimization (SEO) and pay-per-click (PPC) advertising (and other paid inclusion and advertising methods) to drive qualified traffic to your web site or landing page so you can convert that traffic into new customers.

Our goal is to increase your sales, profits, ROI and sales lead acquisitions through:

• Strategic planning to build a laser-focused Internet marketing program that attracts highly qualified prospects that are ready to buy now
• A web site conversion audit where we optimize your web site's ability to capture prospects and convert them to buyers
• In-depth keyword analysis that reveals all of the potential words and phrases a buyer might use to find your business, products, or services
• A thorough competitive analysis that uncovers ways for you to outmaneuver your competition
• Search engine optimization (SEO) with web site and search keyword alignment to improve your organic (unpaid) rankings in Google, Yahoo!, Bing and other search engines
• Persuasive web site content that engages your prospects and guides them to contact you now or buy now
• Planning and management of pay-per-click (PPC) campaigns, and other paid inclusion and advertising vehicles
• Analytics, tracking, measurement, and reporting of all key metrics including traffic volume, sales conversions, and ROI details

With search engine marketing from Big Idea, you can now tap into proven Internet marketing methods that boost your sales, profits and ROI using some of the most efficient and effective tools and methods available.